Accounts and People of Note in the Advertising Industry
Bentley Motors, Crewe, England, selected Solve, Minneapolis, as agency of record for North, Central and South America. Billings were not disclosed. Bentley had previously used work created in other countries for its marketing efforts in the Americas. Solve will work with another Minneapolis agency, Akquracy, which specializes in customer relationship management and database marketing. The assignment will include existing models as well as a sport utility vehicle that Bentley plans to introduce in 2016.
BlueKai, Cupertino, Calif., opened an office in London, to be led by Zuzanna Gierlinska as managing director for Britain.
Dale S. Bornstein joined M Booth, New York, part of Next Fifteen Communications, as chief executive. She succeeds Margaret Booth, who becomes chairwoman. Ms. Bornstein had most recently been senior partner and director for global practices at Ketchum, New York, part of the Omnicom Group.
Denis Budniewski joined Campbell Mithun, Minneapolis, part of the Interpublic Group of Companies, in a new post, director for account leadership and growth. He assumes some duties that had previously been handled by Rachael Marret, president and director for integrated client services, who left to join the Carlson Rezidor Hotel Group as senior vice president for customer engagement. Mr. Budniewski had most recently been general manager at Fallon, Minneapolis, part of the Publicis Groupe.
Bill Chamness and Will Hall joined the New York office of Rain in senior posts. Mr. Chamness becomes vice president for strategy, a new post; he had been director for client services at Sarkissian Mason, New York. Mr. Hall becomes executive creative director, succeeding Adam Kahn, who left to join McGarryBowen, New York, part of the Dentsu Network division of Dentsu, as group creative director for digital. Mr. Hall had been creative lead on the Jägermeister account at MRY, New York, part of the DigitasLBi unit of the Publicis Groupe.
Colle & McVoy, Minneapolis, part of MDC Partners, hired five employees for its creative department. They are Dustin Black, who becomes a group creative director; Kate Hartman, a digital production artist; Daniel Linnihan, an art director; Jaimi Novak, an associate creative director; and Curtis Peterschmidt, a junior copywriter.
Matt Creamer joined Kirshenbaum Bond Senecal & Partners, New York, part of MDC Partners, in a new post, associate creative director and executive editor. He had been editor at large at Advertising Age, New York, part of Crain Communications. Mr. Creamer will help in an expansion of the agency’s content operation, Content Labs, working with Jonah Bloom, chief strategy officer, and Tom Buontempo, chief business development officer.
DKC Public Relations, Marketing and Government Affairs, New York, and JCIR, New York, an investor relations firms, have made formal a joint venture under which the two agencies collaborated for almost 13 years. They will continue to operate independently as Jeffrey Klein, managing director at DKC, and Richard Land, senior managing director at JCIR, oversee their integrated offering of services.
Karina Dobarro, an account director at MEC, part of the GroupM unit of WPP, joined another division of GroupM, Mindshare, as managing director for multicultural marketing at Mindshare North America, New York. She succeeds Ingrid Reyes, who left, the agency said.
Draftfcb, part of the Interpublic Group of Companies, made several senior appointments last week after Carter Murray, who was named global chief executive in March, formally joined the agency. Jonathan Harries, who had planned to leave Draftfcb at the end of the year, will resume his duties as global chief creative officer. Vita Harris, who had been global chief strategy officer, becomes executive vice president for strategic planning; she is being succeeded by Nigel Jones, who is joining Draftfcb from the British operations of Publicis Worldwide, part of the Publicis Groupe, where he had been chairman and chief executive. And Elyssa Phillips, executive vice president and worldwide creative manager, was promoted to chief of staff, succeeding Peter Drakoulias, who left in June after the departure of the global chief executive for whom he worked, Laurence Boschetto.
